To get involved, save these banner images and post them on all your blogs and websites when tonight's show begins. If you don't have blogs or websites of your own, you can always print them out and leave them around town, open the images on the desktops of Apple Store computers, stick them to car windows, e-mail them to old girlfriends from secret hotmail accounts, paste them to your pets, wear them as bracelets, etc.!
Remember that the goal is to recieve calls during the show from people who don't even know why or where they're calling, so try to leave the banners in places that are totally out of context.
It would be great if you could post on the blog and let us all know where these guys end up.